Your privacy is not merely a legal obligation for us — it is a moral responsibility we take seriously every single day. Read how we handle your information.
This Privacy Policy describes how 711cu ('kami', 'Platform') collects, stores, uses and protects your personal information as a user of our platform. This applies to all registered members, website visitors and mobile app users 711cu.
We comply with Malaysia's Personal Data Protection Act 2010 (PDPA) and international best practices in personal data management. To us, privacy is not just a box to tick — it is a core value that shapes how we design every feature of the platform.
By using the platform 711cu, you agree to the terms set out in this Privacy Policy. If you do not agree with any part of this policy, please stop using the platform and contact us to close your account.
711cu collects your personal data through various means — during account registration, during platform use, and automatically through industry-standard tracking technologies. Below is a detailed table of the data we collect:
| Data Category | Example Information | Collection Method | Status |
|---|---|---|---|
| Identity | Full name, date of birth, ID number | Registration / KYC | Required |
| Contact | Email, phone number | Registration | Required |
| Financial | Bank account number, transaction history | Deposit / Withdrawal | Required |
| Technical | IP address, device type, browser | Automatic | Automatic |
| Usage | Games played, active time, clicks | Automatic | Automatic |
| Location | State/city (based on IP) | Automatic | Preferences |
We do not collect sensitive data such as health information, religious beliefs, or sexual orientation. Financial data such as credit card numbers is not stored directly on our servers — transactions are processed through certified third-party payment gateways that comply with PCI-DSS standards.
Every piece of data we collect has a clear and legitimate purpose. 711cu uses your personal data solely for the following purposes:
We operate on the principle of data minimisation — we only collect what is strictly necessary for the stated purposes. We do not use your data to build psychological profiles, sell advertising to third parties, or for any purpose unrelated to platform operations.
711cu does not sell, rent, or disclose your personal data to third parties for marketing or commercial purposes. However, there are limited situations where we may need to share certain information:
All third parties we work with are bound by data protection agreements that prohibit them from using your data for any purpose beyond what is permitted. We regularly audit our partners to ensure ongoing compliance.
Your data security is our largest technical investment. 711cu implements multiple layers of protection to keep your information secure at all times:
In the event of a security breach affecting your personal data, 711cu committed to notifying you within 72 hours of detecting such an incident, in line with global industry best practices.
711cu uses cookies and similar tracking technologies to enhance your experience on our platform. Below are the types of cookies we use:
You can manage your cookie settings through your browser at any time. Please note that disabling certain cookies may affect platform functionality. We do not use third-party cookies for retargeting advertising.
Under Malaysia's PDPA and our internal policy, you have the following rights regarding your personal data held by 711cu:
To exercise any of these rights, contact our support team via 24/7 Live Chat or email at [email protected]. We will process your request within 14 business days. Identity verification is required before any changes are made.
711cu does not retain your personal data longer than necessary. Retention periods vary depending on the type of data and legal requirements:
Once the relevant retention period has expired, your data will be securely deleted or anonymised in a way that can no longer be linked back to you.
711cu reserves the right to update or amend this Privacy Policy from time to time to reflect changes in our data practices, legal requirements, or new platform features.
When we make significant changes, we will:
Continued use of the platform 711cu after the changes take effect will be considered your acceptance of the amended policy. If you disagree with the changes, please contact us to close your account.
If you have any questions, concerns, or requests regarding your personal data or this Privacy Policy, our data protection team 711cu ready to assist:
We encourage you to reach out if you feel your personal data is not being handled properly. We take every complaint seriously and will thoroughly investigate each reported case.
We believe you deserve to know what you can do with your personal data
You may request a complete copy of all personal data we hold about you at any time. Requests will be processed within 14 business days at no charge.
If any of your data is inaccurate or outdated, you have the right to request an immediate correction. Log in to your account or contact support to update your information.
You may request deletion of your data after account closure, subject to mandatory retention periods under applicable Malaysian financial laws.
You may opt out of your data being used for direct marketing purposes at any time. Simply click "Unsubscribe" in any promotional email or contact our support team.
You may request your data in a machine-readable format (JSON or CSV) for transfer to another platform or for your own personal records.
Under certain circumstances, you may request that we restrict how we process your data while a dispute is being resolved or a review is underway.
Not just a promise — this is the real security infrastructure we have invested in for you
Every byte of data travelling between your device and our servers is encrypted using the same standards employed by the world's leading banks. No one can intercept your communications.
2FA adds an extra layer of security to your account. Even if someone obtains your password, they still cannot log in without the verification code sent to your phone.
Our AI system monitors login patterns and transactions around the clock. Any unusual activity — such as a login from a new location or an atypical transaction — will immediately trigger a security review.
Sensitive data is not only protected in transit — it is also encrypted at rest in our database using AES-256. Even in a worst-case scenario, your data cannot be read without the encryption key.
Only 711cu staff with a legitimate job requirement may access user data, and every access is logged and audited. We apply the principle of least privilege across all internal systems.
We conduct regular penetration testing with independent security auditors to identify and close any vulnerabilities before they can be exploited by malicious parties.
What sets a platform that truly respects your privacy apart from one that merely complies with the law
In the digital entertainment industry, many treat a Privacy Policy as a mandatory document that nobody needs to read. We understand that. But if you take a moment to read this policy, you will find it is not just dry legal text — it is a reflection of the core values of 711cu in handling the trust you place in us.
When you register an account 711cu, you are trusting us with highly sensitive information — your full name, identification number, and bank account details. This is not trivial data. It can impact your life if it falls into the wrong hands. That is why we invest heavily in security infrastructure and why we never compromise on privacy for short-term gain.
Many Malaysian users we have spoken with have expressed concerns about data security on online entertainment platforms. These are valid concerns and we respect them fully. The industry reality is that some platforms collect more data than necessary, sell it to data brokers, or use it for purposes users are unaware of. 711cu firmly rejects these practices.
We believe trust is the foundation of a long-term relationship with our members. A member who feels safe and whose privacy is respected will remain loyal to our platform. That is the business model we stand by — building a united community on the basis of trust, not exploiting data for short-term gain.
Our approach to privacy also reflects the realities of the Malaysian market. Local users are increasingly digitally savvy and more aware of their privacy rights. Recent amendments to Malaysia's PDPA signal that the government too is taking data protection more seriously. 711cu not only complies with existing laws — we strive to exceed minimum requirements and set higher standards for the industry.
One practice we follow that is rarely seen on other platforms is proactive transparency. We do not wait for you to ask — we notify you whenever there are changes to how we handle your data. We send notifications before changes take effect, not after. We explain why changes are being made, not just that they have occurred.
For us, this Privacy Policy is a moral contract between 711cu and every member who trusts us. This is not a document we wrote simply because the law requires it. It is a promise we make and are committed to keeping every day.